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	<title>Elixir &#187; Elixir | </title>
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	<description>Healthcare Education</description>
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		<title>Elixir scores finalist positions in 2016 PRIME awards!</title>
		<link>http://elixir.net.au/elixir-scores-finalist-positions-in-2016-prime-awards/</link>
		<comments>http://elixir.net.au/elixir-scores-finalist-positions-in-2016-prime-awards/#comments</comments>
		<pubDate>Tue, 02 Aug 2016 22:08:44 +0000</pubDate>
		<dc:creator><![CDATA[Frank Pilling]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[Elixir has once again made the finals of the PRIME awards! Our ground-breaking program employed digital-experiential techniques unique...]]></description>
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<p>Elixir has once again made the finals of the PRIME awards! Our ground-breaking program employed digital-experiential techniques unique to the pharma sector, including hologram technology and virtual reality, to deliver leading educational content that challenged doctors perceptions to drive a change in practice. We partnered with digital agency Swordfish Media, and clients Pfizer and BMS, a powerful collaboration that got us finalist positions in the Digital Excellence and Innovation categories. Check out this news release in Pharma in Focus: http://www.pharmainfocus.com.au/news.asp?newsid=10902</p>
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